We know you’re busy so to help you out we’ve put together a handy cheat sheet. Below is everything you’ll need to share news of your involvement in Mould – A Cheese Festival with your customers, trade, email database and social media followers.
Website: mouldcheesefestival.com
Facebook: facebook.com/mouldcheese
Instagram: @mouldcheese
Facebook event pages are a great place to spread the word about what’s happening on the day. If you are a producer, and you are attending the event, be sure to click ‘going’ or ‘interested’ on these city pages.
If you say you’re going to an event, you’ll get a notification every time we post there. These event pages are becoming more and more important in the event sphere and are a way to cut through the Facebook algorithm.
Also, please share these events on your Facebook business AND personal pages.
We’ve got the words and the images; all you need to do is copy and paste from the below. Feel free to tweak the copy to suit your own tone – we’re totally cool with that – or use the Instagram copy on Twitter and vice versa. You can also disregard us entirely and create your own content – whatever works for you! As long as you’re talking about yourselves and your involvement in MOULD – A Cheese Festival.
Tag @mouldcheese on Facebook in order for your post to appear in more people’s newsfeeds. On Instagram, tag @mouldcheese both on the image and in the copy to make it easier for consumers to find your page.
It doesn’t get cheddar than this…@mouldcheese is back and we’ll be there with all your favourite cheeses. Don’t miss this grate festival! #MouldCheeseFestival
Meet us at @mouldcheese this year. We know it’s cheesy, but it’s a gouda day! See you there #MouldCheeseFestival
We’re bringing all our cheese to you this year at @mouldcheese. Head to their profile for more details and tickets. #MouldCheeseFestival
This is a wheely special announcement. We’re coming to @mouldcheese this year. Come along for a day of cheese, wines and more. #MouldCheeseFestival
Please add MOULD – A Cheese Festival as an event on your website. Include this link to the event page https://www.mouldcheesefestival.com/pages/festival
Not everyone is on social media. Add Mould to your website or include the festival in your eDM and get the party started. You can link people to our website or, here’s the nitty gritty:
Event: Mould: A Cheese Festival
About: Australia’s favourite cheese festival is back for an even bigger mozzare-hella good time! We’ll be there alongside the best artisan cheese producers from across the country for a day of cheese, wine, drinks, chats and more. Pick up a ticket and meet me at Mould!
BRISBANE – MAY 12- 14
John Reid Pavilion, Brisbane Showgrounds
FRIDAY: 5:00pm till 9:00pm
SATURDAY: 11am till 3pm & 4pm till 8pm
SUNDAY: 11am till 3pm
MELBOURNE – JUNE 2-4
The Timber Yard, Port Melbourne
FRIDAY: 5:00pm till 9:00pm
SATURDAY: 11am till 3pm & 4pm till 8pm
SUNDAY: 11am till 3pm
SYDNEY – JUNE 30 – JULY 1
Carriageworks, Sydney
FRIDAY: 5:00pm till 9:00pm
SATURDAY: 11am till 3pm & 4pm till 8pm
MOULD x Pinot Palooza
PERTH – AUGUST 25-27
Centernary Pavillion,
Claremont Showgrounds
FRIDAY: 5pm – 9pm
SATURDAY: 11am – 3pm & 4pm – 8pm
SUNDAY:11am – 3pm
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